Two questions, one honest answer: tell me what you want to achieve and you get the right package with its price, straight away. Monthly terms, final prices with no VAT added for EU businesses, and a free workshop plus two weeks on me before you commit.
Tell the advisor what you want to achieve or what worries you, in your own words. It knows my services, my prices and my limits, and it will tell you honestly if I am not the right person.
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An AI answers here, limited strictly to my services. The real conversation, and the free workshop, is with me.
Or skip the questions and see every package and price in detail
Running an ecommerce store? There is also a commission model where I only win when you do. Model your deal in the playground

Committing to my fee is not a small step, and I would not ask you to take it blind. It is like dating: you would not marry right away either. So we start with a free workshop where we build your plan, follow it with two weeks of real work on me, and only then do you decide. You can walk away at any point, free of charge, no hard feelings.
No tool exports, no backlink PDFs you could download yourself, and no sales analysis with fantasy figures designed to close you at any cost. If your numbers say something you will not like, you hear it anyway, honestly and early. And if I am not your guy, I say so and point you to whoever is. The written plan is yours to keep either way.
Fair warning, some jobs simply are not mine, and a decent agency will serve you better:
After the workshop come two weeks of real work, free of charge and with no strings attached: tracking review, first quick wins, and you watching how I actually operate. Chemistry matters. If it fits, we carry on. If not, you walk away with the plan and the work already done, at no cost.
The workshop and the two week trial are goodwill offers: no obligation to deliver, hand over or continue anything, and all figures are non binding estimates. Details in the Terms of Service.
Enterprise discipline, one person
Anyone can promise quality. I run every engagement through systems that prove it: a real client portal, legal clarity before work begins, and evidence for every release. This is what working with me actually looks like.
Every client gets a seat in the Keferboeck Hub: onboarding, documents, dashboards and live project links in one place. Structured from day one, so nothing important ever lives in a lost email thread.
Contracts, terms and insurance documents live in a portal vault. Signed versions are locked forever, every view and download is logged, and onboarding includes a formal review and acceptance step, with the option to hand it straight to your legal team.
Production releases are versioned, timestamped and written up: what was added, what changed, what was removed. You can always answer the question "what exactly went live, and when", because the record exists.
The full TDD and BDD suites must pass before anything reaches production, and the runs are recorded as evidence, with coverage tracked. A release that has not proven itself does not ship.
Critical business logic, how a calculation works, which legal documents a signup binds, is written up in plain language, approved by you, frozen at that state, and exportable as a PDF in English and German for your auditor. Changes reopen the approval, so the record never drifts from reality.
Major production releases get web application security testing on top of the automated suites, grounded in formal offensive security training. Systems that hold customer and payment data deserve nothing less.
A comprehensive insurance package is being finalised through the broker JMG: professional indemnity, public liability, employers liability and cyber cover. The insurer knows explicitly that my systems handle accounting grade workloads for SaaS products, loan interest and repayment calculations included, so exactly that work is covered. Signed as soon as the final details are confirmed.
Everything is documented: architecture, decisions, processes, tests and the code itself, all written for the next person to pick up cold. If anyone else ever needs to take over, for any reason, the handover is instant and smooth. No key person risk, no vendor lock in, no hostage code. Very few agencies can honestly offer that; almost no freelancer can.
Migrations are a one off cost next to the monthly fee: catalogue, order history, customers with their consent flags, and your SEO with proper 301 redirects. Seeding from scratch with my templates is free. The brackets below are honest caps, and where you migrate from changes the effort, so it changes the price.
Your one off migration
£4,900
Ex VAT, added once to your first invoice next to the monthly fee.
1%of every invoice goes to a UK charity you pick.
A donation, never sponsorship. You choose the cause at onboarding.
The story behind the pledge →Questions about pricing, contracts or how we work together?
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