Hi, I'm Georg, a London based Growth Hacker, Data Scientist, Developer, and most recently AI Engineer with 14 years of experience and a hands on approach to turning ideas into thriving businesses. I've helped startups, ecommerce stores, and SMEs achieve fast yet sustainable growth through data driven strategy and practical execution. What sets me apart is simple: I don't just talk the talk, I walk the walk. I execute directly, cutting out inefficiencies and delivering measurable results. I primarily offer my services on a commission basis, effectively covering my own cost, because that's how confident I am in what I do.
In this blog post, I discuss whether AI, such as ChatGPT, will ever replace developers. From my experience, AI is an invaluable assistant for developers, but it cannot replace the need for human expertise in coding. Here is why.
In this blog post, I explain why I moved away from growth hacking informational websites to focus on transactional websites, such as ecommerce stores and subscription based apps. I delve into the role of data science in overcoming growth challenges and automating marketing campaigns, ultimately leading to more efficient and measurable growth strategies.
For years, I was a certified Google Ads Partner. Not because I wanted the badge, but because I thought it gave my clients confidence. After all, the label implied expertise, accountability, and a seal of quality from the biggest name in digital advertising. But recently, I let the certificate expire. Not due to a lack of ad spend. Not due to a lack of expertise. But because remaining a Google Ads Partner increasingly comes at a cost, one paid by the client.
The consulting industry, especially in growth and technology, often fails to deliver the right results. This article discusses the disconnect in consulting and how I solve the accountability issue through commission based growth marketing.
The traditional digital marketing agency model is broken. Those agencies who charge you by the hour or day rack up fees regardless of the actual results they deliver. This outdated approach is not only inefficient but actively discourages agencies from achieving truly exceptional outcomes for their clients.
Many ecommerce stores fail because their messaging is unclear or inconsistent. In this post, I explore the common issues businesses face and how to fix them with clear, customer centric messaging.
